Website Redesign · Melbourne · Since 2009

Website redesign that actually improves your business

Not just a new look. A complete rethink of structure, copy, and conversion paths - so your redesigned site brings in more enquiries than your current one. Your existing content migrated. Fixed-price quotes from $1,899.

Get a Redesign Quote 0421 599 034

2009 Founded in Melbourne

30+ Years in UX and design

100s Businesses helped

1 Person you'll always deal with

Signs your website needs a redesign

If any of these sound familiar, your website is already costing you customers - quietly, every day.

It looks like it was built 10 years ago

Visitors form their first impression in under a second. An outdated design signals that your business might be outdated too - even if it isn't.

It doesn't work properly on phones

Over 60% of web traffic comes from mobile devices. A site that isn't mobile-first is turning away the majority of your potential customers before they read a single word.

It loads slowly

Page builders like Elementor and Divi bloat sites with excess code. Visitors leave if a page doesn't load within 3 seconds - and slow sites rank lower in Google too.

Visitors don't know what to do next

No clear calls to action, buried contact details, confusing navigation. If visitors can't figure out how to reach you within a few seconds, they leave - and call your competitor.

The copy talks about you, not the customer

"We are a leading provider of…" Nobody reads this. Visitors want to know if you can solve their problem. Customer-focused copy is the single biggest lever for improving conversions.

Google can't find you

Missing meta descriptions, no structured data, poor heading structure. SEO isn't just keywords - it's the technical foundation your site is built on. A redesign is the right time to fix it.

It's running outdated software

Unpatched WordPress installs and old plugins are a security risk. A redesign is an opportunity to migrate to a clean, secure, well-maintained platform.

You can't update it yourself

If changing your opening hours requires a developer, something's wrong. We build on WordPress so you can manage your own content - no monthly fees, no lock-in, no developer dependency.

What a Dygiphy redesign includes

A redesign isn't just a new skin on your old site. We rebuild the foundation - structure, content, and performance - so the end result actually works harder for your business.

Content migration

Your existing pages, images, and blog posts brought across to the new site. We audit what's worth keeping and what should be rewritten - then restructure it so it performs better.

Rewritten copy

We rewrite your key pages from scratch using user-centred principles - leading with customer outcomes, not business self-promotion. Your voice, but sharper.

Information architecture

Reorganised navigation and page hierarchy based on how your customers actually look for information - not how your business is internally structured.

Mobile-first design

Designed for phones, tablets, and desktops from the ground up. Not a desktop site squeezed onto a small screen - a genuinely responsive experience at every breakpoint.

Performance optimisation

Hand-coded theme, optimised images, Australian SSD hosting, no page-builder bloat. Pages that load in under 2 seconds - better for visitors and better for Google rankings.

301 redirects

Your old URLs redirected to the equivalent new pages so your Google rankings aren't wiped out when you switch. SEO continuity is part of every redesign - not an afterthought.

SEO foundation

Structured headings, clean URLs, meta descriptions, schema markup, and a sitemap submitted to Google on launch day. The fundamentals done right from day one.

12 months hosting included

Australian hosting with daily backups, security monitoring, and SSL certificate. Included in your fixed price - no surprise invoices after launch.

Is a redesign the right move for you?

A redesign is a significant investment. Here's an honest assessment of when it makes sense - and when it might not.

Your site is more than 4-5 years old and looks dated
Mobile performance is poor - slow or broken on phones
You're getting traffic but very few enquiries
You've rebranded and the site no longer matches
Your business has grown and the site doesn't reflect that
You can't update the site yourself without a developer
Competitors' sites are noticeably more professional

Your site is under 2 years old and technically sound
The issue is just missing content, not the platform
You're not sure who your target customer is yet
Your business model is still changing significantly

If you're unsure, book a free consultation. We'll give you an honest assessment and won't push a full redesign if something smaller will do the job.

Website redesign cost

Fixed prices for straightforward redesigns. Complex rebuilds are quoted after a free consultation so you know exactly what you're getting into before you commit.

Your existing brand kept, your content migrated and rewritten, your site rebuilt on a fast, modern platform. The most popular option for businesses with an established identity.

Existing content migrated and restructured
Key pages rewritten with customer-focused copy
301 redirects to protect your Google rankings
Mobile-first, fast-loading WordPress build
12 months Australian hosting included

Get Started

How we run a website redesign

A clear process with no surprises. You'll know exactly where your project is at every stage - and you won't go live with something you're not happy with.

Discovery and audit

Free consultation to understand your business, your customers, and what isn't working. We audit your existing site - structure, content, SEO, performance - and identify exactly what needs to change.

Content and copy

We migrate existing content worth keeping and rewrite key pages from scratch. Copy is written for your customers - headings that answer their questions, not marketing slogans about your business.

Design and build

Your site is designed and built on a private development URL. You review the complete site before it goes live. Design revisions are included - you won't be launching something you haven't approved.

Launch and handover

301 redirects set up, sitemap submitted to Google, domain migrated, email configured. Then a walkthrough of the WordPress admin so you can manage your new site from day one.

Recent redesigns and rebuilds

Real projects, real results. Every site in our portfolio started as a conversation about what wasn't working.

Website redesign questions

Questions we get asked at almost every consultation. If yours isn't here, ask us directly - no obligation.

How much does a website redesign cost?

For a standard redesign using your existing brand, our fixed price is $1,899. If you also want to refresh your logo and brand identity at the same time, that's $2,899. Complex rebuilds - large sites, e-commerce, custom functionality - are quoted individually after a free consultation. You'll always get a fixed-price quote before any work begins.

Will I lose my Google rankings when my site is redesigned?

This is a common concern and a legitimate one - badly executed redesigns do hurt rankings. We set up 301 redirects from all your old URLs to the equivalent new pages, submit your updated sitemap to Google on launch day, and preserve your existing SEO metadata. When a redesign is done properly, you typically see rankings improve within a few weeks because the new site scores better on Core Web Vitals and is better structured for search engines.

Do you keep my existing content?

Yes - your existing pages, blog posts, and images are all migrated across. We audit your content first and advise on what's worth keeping as-is, what should be rewritten, and what might be better merged or removed. You make the final call. Key pages like your services, about, and contact pages are typically rewritten to improve their conversion performance.

How long does a website redesign take?

For a standard 5-10 page site, typically 3-6 weeks from discovery to launch. Larger sites or complex functionality take longer - we'll give you a timeline estimate after the initial consultation once we understand the scope. The biggest variable is usually how quickly content decisions can be made - the clearer you are about your business and customers, the faster we can move.

Do I have to be a current Dygiphy client?

No. We take on redesign and rebuild projects for businesses whose sites were built elsewhere. It doesn't matter what platform you're currently on - WordPress, Squarespace, Wix, a custom build - we'll migrate your content and get you onto a proper, maintainable platform.

What if I need something more complex than a standard redesign?

Book the free consultation and we'll scope it properly. E-commerce migrations, booking systems, membership portals, API integrations - these are all things we build. Complex projects are quoted individually so you get an accurate fixed price. See our custom applications page for examples of what we've built.

What's included in the 12 months hosting?

Australian SSD hosting, daily automated backups, SSL certificate, security monitoring, uptime monitoring, and WordPress core updates. If something breaks, we fix it immediately. After the first year, hosting continues at $404/year. Full details on the hosting and support page.

Let's talk about your website redesign

Tell us what isn't working about your current site and we'll give you an honest assessment - plus a fixed-price quote if you want to go ahead.

Prefer to talk directly?

Call or text 0421 599 034

Email contact2026@dygiphy.com.au

Location Canterbury, Melbourne

Hours Monday – Friday, 9am – 5pm AEST

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